Design Work
Magazine Cover
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Purpose:
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To take information from a client and turn it into a magazine cover.
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Audience:
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Client & magazine readers
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Skills:
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- ​Effectively combined images and text
- Created a visually appealing cover to attract viewers
- ​Utilized feminine color scheme to reflect publication
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Software:
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Adobe Photoshop / InDesign
Magazine Article
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Purpose:
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To transform an article into a visual magazine piece.
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Audience:
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Client & Magazine Readers
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Skills:
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- ​Strategically placed images for maximum impact
- Emphasized quotes as part of the visual design
- Established paragraph styles to be used throughout the publication​​
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Software:
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Adobe InDesign
Restaurant Menu / Ad
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Purpose:
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To create a name, logo, menu, and advertisement for a restaurant. ​
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Audience:
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Restaurant Patrons
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Skills:
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- ​Created a business name and logo that reflected the personality of the restaurant
- Effectively incorporated negative space
- Used color coding to aid the patron in navigation​
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Software:
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Adobe InDesign
Click to enlarge.​ Arrows to advance.​
Identity Package
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Purpose:
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To create a business package for a local company. ​
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Audience:
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Owner of salon & salon clients
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Skills:
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- ​Created a design using two colors to match client budget
- Developed an iconic logo to represent the salon
- Integrated design across publication elements
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Software:
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Adobe Illustrator
Magazine Ad
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Purpose:
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To create an effective advertisement for a company.
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​Audience:
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Client & Magazine Readers
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Skills:
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- ​Selected image to appeal to emotionality of viewer
- Developed illustration and logo to reflect the company
- Developed a subtle tagline to augment the branding of the company
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​Software:
Adobe InDesign
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